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Ford increases market share for March

Tuesday 14 April 2009 12:00

Ford has achieved a record market share of 28.8% for March despite a dramatic 43% fall in overall LCV sales.

The figure, based on 10,136 vehicle sales for the month, is the highest since November 2000 when Ford took 30.4% of the market, although compared with the same period in March 2008, sales have fallen by 38%.

Ford's total CV sales for the first three months of the year have dropped by 46,318 units compared with 2008.

Steve Kimber, Ford commercial vehicle director, says: "The results mean that one in every three commercial vehicles sold in March was a Ford. It is further proof that, especially in the current climate, operating costs are at the fore of everyone's mind."

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