Automotive Design Competition! Biglorryblog says get out your magic markers and Apple Mac...and you could be a winner!

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Calling all automotive designers and industrial design students! DesignerTechniques, the highly-regarded Scandinavian-based website that teaches design skills, has teamed up with Letraset, Commercial Motor, Biglorryblog and DesignSketching to bring you a fantastic 'Design a truck for the future!' competition---but one with an unusual twist!

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Instead of simply asking you to come up with yet another futuristic design, as part of the competition brief we want you to pick an non-automotive 'Big-name brand' (like Apple, Sony, Nike, Google or Starbucks) that you particularly admire. Then we want you research that brand until you understand its' corporate whilst at the same time you'll also study the requirements of a typical truck (in any world market). Armed with that information you'll then create a truck design that offers an improvement over the equivalent vehicle on the market today---but one that also represents and reflects the values of your chosen 'brand'.  Besides this, you're free to be as creative as you wish!

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The top entrants will walk off with some terrific prizes. Letraset is offering a fantastic selection of equipment for you to win, including markers from their very popular Tria range. What's more, the winning entries will also be featured in Commercial Motor, Truck & Driver and of course Biglorryblog! And as if that wasn't enough, the first-placed winner will also receive the fantastic opportunity to send their folio to Kristofer Hansen, Chief of Design at Scania AB for personal suggestions and guidance.  With many years experience leading the design of one of the world's most successful heavy truck brands his advice and feedback should prove invaluable in advancing your work. 

Sounds like something you'd like to have a go at? To find out more, and to get a copy of the entry form and the rules, click on this link and get designing! 

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This page contains a single entry by BigLorryBlog published on February 13, 2009 5:41 PM.

Weight Gain? Isuzu 'positively' piles on the pounds with Hopwells with their new 12-tonners. Biglorryblog has the story. was the previous entry in this blog.

Robson's of Carlisle...I think we've hit the buffers says Biglorryblog. But it was fun while it lasted.... is the next entry in this blog.

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