
Calling all automotive designers and industrial design students! DesignerTechniques, the highly-regarded Scandinavian-based website that teaches design skills, has teamed up with Letraset, Commercial Motor, Biglorryblog and DesignSketching to bring you a fantastic 'Design a truck for the future!' competition---but one with an unusual twist!
Instead of simply asking you to come up with yet another futuristic design, as part of the competition brief we want you to pick an non-automotive 'Big-name brand' (like Apple, Sony, Nike, Google or Starbucks) that you particularly admire. Then we want you research that brand until you understand its' corporate whilst at the same time you'll also study the requirements of a typical truck (in any world market). Armed with that information you'll then create a truck design that offers an improvement over the equivalent vehicle on the market today---but one that also represents and reflects the values of your chosen 'brand'. Besides this, you're free to be as creative as you wish!
The top entrants will walk off with some terrific prizes. Letraset is offering a fantastic selection of equipment for you to win, including markers from their very popular Tria range. What's more, the winning entries will also be featured in Commercial Motor, Truck & Driver and of course Biglorryblog! And as if that wasn't enough, the first-placed winner will also receive the fantastic opportunity to send their folio to Kristofer Hansen, Chief of Design at
Sounds like something you'd like to have a go at? To find out more, and to get a copy of the entry form and the rules, click on this link and get designing!

BLB
All entrants,potential vehicle designers as a professional driver I wish you well but hope you consider what is becoming a major environmental problem.
The disposal of URINE.
Europe is slowly being buried under a sea of plastic bottles filled wih URINE.
So in your design remit do begin with a toilet and then design the remainder of the vehicle around it.
We could call it the BOGMOBILE.
Bon Chance
The Boss